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Resources to Help YOU Build a Thriving, Ethical Information Marketing Business!

My name is Fred Gleeck and I'm an information marketer. I have perfected my information marketing techniques for almost three decades. This site will show you how to sell information products on the internet. I have coached hundreds of successful people build their information marketing empire. You may find some of what they have to say at the testimonials page.

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Latest Articles

Google+ Post Ads: How To Advertise Your Google+ Content

By Fred Gleeck | Leave a comment

Back in April 2014, Google launched +Post Ads, which is available to any Google+ Page with at least 1,000 followers and an AdSense account. What is a +Post Ad? It’s a Google+ post that brands can advertise through the Google AdWords Display Advertising Network. This gives brands the opportunity to boost engagement through content instead of solely relying on advertisements. There are a number of benefits to using +Post ads as a part of your advertising strategy. First, Google +Post Ads are bring engagement to advertising. Brands who have used +Post Ads... Read more

5 Tips for Using Social Video to Build Your Brand

By Fred Gleeck | Leave a comment

Social video is a marketing tactic that many brands are still trying to understand and implement. Although social video has been around for nearly a decade, brands are just starting use social video to promote their business online. Whether you’re using YouTube or Instagram, every video platform has a different purpose. Depending on the length, audience, and purpose of your video content, it can be a challenge to create a video that’s effective for telling your brand’s story. If you’ve been thinking about incorporating social video into your current... Read more

How Does Your Analog Life Mesh With Your Digital Business?

By Fred Gleeck | Leave a comment

I just laughed and truly enjoyed Mark Shafer’s post on cleaning out all his old files and papers lately. He did a great job of describing what we all have to deal with sooner or later. I especially enjoyed his title – The End of An Analog Life. Wow, that’s an attention-getter, isn’t it? Although Schaefer is in the business of social media consulting, he is not a spring chicken (like me) and his expression of what it feels like to throw away the accumulations of a lifetime are not unfamiliar to me, or to many of my blog readers as well: How Does Your... Read more

More Social Media is Not Necessarily Better

By Fred Gleeck | Leave a comment

I am not a social media fanatic. In some ways, I am not even a social media fan. But there’s one concept I share with those who are very active in social media, and I will quote Seth Godin because he says it best: “Social media is a marathon, a gradual process in which you build a reputation. The best time to start was a while ago. The second best time to start is today. But turning it up to 11 isn’t going to get you there faster.” More Social Media is Not Necessarily Better I started my blog long before the blogging tsunami started. It firmly... Read more