Video Sales as an Information Marketer
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My goal in information marketing is to make the most money with the least amount of work. One of the biggest pains in the a** for any info marketer is fulfillment. For many years, I had a series of people who used to handle sending out products when people ordered them. It was a huge hassle.
Over time, the number of products that had to be physically sent out has gone down. WAY DOWN! This has made things a lot easier for any and everyone in the field of information marketing.
The problem is two fold. First, there are some products that are so data-packed that it makes digital delivery virtually impossible. Video files are massive and require a lot of time to both upload (for you the seller) and download (if you’re the buyer). The other problem is that a certain number of people still PREFER to get both audio and video files physically delivered.
To be honest, I’m one of them. If I buy something, my preference is to get a downloadable file to start listening right away. I will, however, pay a little bit more to get the audios/videos physically delivered. This is how I am and I suspect that you have customers who feel the same way.
Given these facts, I think a service like Kunaki makes a lot of sense. One of my recent Fred Info Bootcamp attendees has created a business around this service. Take a look at: KunakiUpload.com. It’s a great service. Kunaki isn’t wild about MAC guys like me. You can’t upload your files from a MAC. Even with a PC, it may take you a LONG time. Like 3 or 4 days in some cases. RIDICULOUS.
So, Shawn Kelly’s site can save you a lot of time and aggravation. He will do it for you. Whether you have a MAC or not. NICE.
Video in the information marketing world will become more and more popular. That being the case, you have to decide how you’ll send those video files out. It would be NICE to have them be downloadable. BUT, it’s impractical. If you want to put your video behind a membership wall, that would be an option, but most sellers prefer to have them physically mailed out.
So, for the next couple of years (minimum), you’ll need to have a way to get your customers the videos in physical form. Enter Shawn Kelly and the Kunaki Upload service.
I’ll be using him and suggest you do as well!