[ Back to Home ] [ Ezine Archives ]

Archive for August, 2005

Selling by NOT Selling and more Information Marketing Insights

*********************************
In This Issue:
* Speaking is NOT Comedy
* Selling by NOT Selling
* Product vs. Fee-Based Speaking
* Time vs. Money
* Website Redesign
* Content IS King
* Money and Life
*********************************
Speaking is NOT Comedy
I recently went to a seminar where the speaker must have taken
a wrong turn. The person that showed up to present for him turned
out to be a [...]

Building Your List Strategy and Audio/Video for your Info Products Business

*********************************
In This Issue:
* Content and More Content
* Audio/Video
* Building Your LIst
* Spam Issues
* Movie/Theatre Reviews
*********************************
Content and More Content
Publishing information is very similar to publishing music.
The more you create, the more you have to sell. The more
you have to sell, the more money you can make.
As I’ve said before, there are two kinds of content, timely
and [...]

Web Copy, Marketing Niching, Product Creation and Domain Name Selection for Your Information Products

*************************************
In this Issue:
*Web Copy
*Market Niching
*Watch Your Gurus
*Product Creation
*Domain Name Selection for Products
*Copycats
*Documentary Seminar
*Seminar Idea
*Ask Fred
*************************************
Web Copy
The single most important element of selling online is your
copy. I may be an expert at creating products for myself and
my clients but I’m not (yet) an expert at writing copy. I sure
hope to be some day.
Frankly, it pains me [...]

Upselling and the Importance of Getting Ready for Your Information Marketing Business

TV isn’t all bad. There’s a lot of a crap on TV, but
every once in a while you can find some interesting
stuff.
I tend to have the television on while I’m doing something
else, like I’m doing now. I’m writing this ezine and Charlie
Rose is on in the background. If it gets really interesting
it becomes foreground.
This evening, [...]



Sign up to receive 5 FREE ebooks worth over $100. These ebooks will dramatically improve your results as an information marketer.
Name
Email

Your emails will NEVER be sold or used by anyone else but me.