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Archive for September, 2005

Real Niches and other stuff

Real Niches
Not surprisingly, everyone and their brother have now jumped
on the band wagon of teaching people how to put together
their own information products. My forte.
There are people doing this I have never even heard of before.
As usual, be careful. Don’t assume anyone is giving you the
real story. Ask questions. Ask to speak to existing clients. [...]

Email Communications and Information Marketing Joint Ventures

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In This Issue:
* Using Video in Membership Sites
* Email Commuications
* Joint Ventures
* TEST offer for YOU (check this out)
* Tight, Hungry Niches
* Point – Counter Point with Mitch Axelrod
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Combining www.CoolVideoProduct.com and Membership Sites
I just spent the last 2 days taping some really interesting
physical therapy videos. I am working with two wonderful
ladies who wrote a book [...]

Information Marketing Case Study

Case Study
I wanted to share a quick case study with you from my recent
promotion of the 2 Bob Bly products I recently put together.
The email I sent out to promote my prepublication offer
for this product was very long. As opposed to my usual
offer at prepub where I just say: ‘Here it is, it’s good, [...]



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