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Archive for June, 2006

Warnings and Tips on Doing Free Events

San Diego/LA/San Francisco Lessons
Over the last week I’ve spoken for the Learning Annex at
a number of their free events. I’ve learned a few things and
thought I’d share them with you.
1. In each of the cities the total number of people who actually
showed up for a free seminar ran about 50%. I think this
number is actually [...]

Creating Products in a Tightly Niched Market, Turning Down Coaching Clients and Why it NEVER Makes Sense to Work for Free

I recently spoke for a group of Image Consultants. Great
group of folks I’ve discussed in this ezine before.
When I was asked to speak I first asked if I would be
allowed to sell products.If they had said NO, I would have
bowed out.
I never (well maybe if YPO or someone on that level called
I’d make an exception) [...]



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