Helping subject matter experts turn their knowledge into CASH!!!

Resources to Help YOU Build a Thriving, Ethical Information Marketing Business!

Internet Information Marketing Club and Consulting/Coaching Examples

Learn to Speak NATURALLY!

Learn how to speak like a "natural". Using improv techniques you'll learn how to speak like a seasoned professional in just 4 days. Spaces are limited!

www.TheSpeakingSchool.com


Become a WORLD CLASS Interviewer

In this program, Terry Dean interviews me about ways that YOU can become a top notch interviewer. If you want to learn interviewing this program is for you!

www.ExpertInterviewer.com


Consult With Fred Gleeck

Want to get some advice DIRECTLY from me? Find out how I can help you (one-on-one) with YOUR business. The rates are surprisingly affordable!

www.ConsultWithFred.com

http://www.InfoProductCentral.com

The site has been launched. If you want to learn how to ethically market info products, this is THE site for you to join.

We’ve got a TON of great information. You’d have to be online all day and night for weeks to get all the info that’s on their right now. More is added every day. Go there now and sign up!

Bob Bly and myself have set this site up to show people how to really do this right.

We’ve set it up with a trial period so you can try it with absolutely NO risk.

Check it out now!!

http://www.InfoProductCentral.com

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Sorry for the delay in communicating lately. LOTS going on.

I just came back from 3 days in New Hampshire recording a product which will soon be released with Glenn Livingston, Terry Dean and David Oliver and Dr. Sharon Livingston.

A little bit about each one of these guys.

Glenn is THE expert on Google Adwords at the ADVANCED level. There may be other
gurus who know something about Adwords on a basic level, but he’s the guy you go to when you want the Phd level stuff.

Why is this important to you?

As an information marketer, it’s getting tougher and tougher to make Google Adwords WORK. Glenn will show you how to make that happen.

Terry Dean is an online pioneer. Terry has been a good friend of mine for quite some time and his integrity level is BEYOND reproach.

Terry does a lot of things well, but in this program we concentrated on his copywriting skills. He KNOWS this field inside out and we put together MANY hours on exactly how he does it.

Important to you as an information marketer? You bet. I don’t need to say more.

David Oliver. David has been coming to my events for about 10 years. Great guy. He was more heavily involved in the health and nutrition field when I first met him. He still does that but now also runs THE most popular site on the web for people living with Bi-Polar.

David has a site called www.BiPolarCentral.com where those who are living with that “condition” can find just about EVERYTHING you can imagine.

Why listen to David? He ONLY has 300,000 people who subscribe to get his DAILY emails in that field. A measly 300k think he knows what he’s talking about.

YOU can learn a lot from David.
http://www.BiPolarCentral.com

Dr. Sharon Livingston is Glenn’s wife but an expert in her own right. She runs around the country helping Fortune 100 companies figure out lots of things via Focus Groups.

She shared a FASCINATING new tool that involves something that looks like playing cards. BUT, it’s MUCH more than that as you will see when it’s done.

Good stuff. It will be surprisingly helpful to you and your business, no matter what it is.

Anyway, that product is being edited as we speak. Edited??? Am I actually going to produce a product that is edited. Well yes in this case. Glenn is handling all of that and I’m just the lucky recipient of the whole thing when it’s done.

I’ll keep you posted on that item and let you know when it will be available.

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Example of How I Do Coaching/Consulting

Some people have gotten back to me about my approach to coaching/consulting work. In case you don’t remember, I use a very “harsh” approach. When people contact me I let them know that unless I’m getting paid I’m not going to get together and meet for coffee.

Here is the exact text of an email I had go back and forth between me and this client:

Dear XXX,

Thanks for the contact.

I do no work without getting paid first. I wrote the book on self storage marketing so if that’s what you’re looking for, I’m the right guy.

I suggest you either send a check or go to www.ConsultWithFred.com and send in a $500 retainer.

After that I’ll be happy to review anything you want.

Since I get paid for my time, I do NO work without getting paid first. No phone calls, no research, no reading, no NOTHING without a check first.

It would be like stealing my inventory to do any different. As a business person I’m SURE you understand.

If this does NOT make sense to you, please find someone else.

Best,
Fred

The result? – Right below. Response time? 32 minutes and I got this:

Thank you for the quick response….

A $500 retainer is fine….

Your website does not accept my Gold American express as a method of payment….I tried twice…(I do not use PayPal…)

If I hear from you via return email on how to pay with my American express, I will follow your direction…

If I do not hear from you by the end of the day, I will mail you a check…

Thank you
(Client Name)

I give you this example to PROVE to you that this approach works.

When I got together with this client earlier today we had a very productive meeting. Towards the end of the meeting I told him that my primary criteria for working with someone were:

1. Can I REALLY help them
2. Do I LIKE them

With him, luckily, both were true.

He is now waiting for me to send him a proposal for what I’ll do for him and how much it will cost.

I expect to work with him and trust it will be VERY beneficial for both of us.

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TheSpeakingSchool.com
http:www.TheSpeakingSchool.com

Just finished the FIRST go around on my new speaking school with my good friend, Avish. If you’re a speaker and intrigued, go to:

www.ImprovForSpeakers.com

This is NOT a recording of this event. We don’t record this event. You need to be there to fully appreciate the concepts we teach.

It IS a SEPARATE program that uses that principles we taught at this event.

We had a great group at my home for this event. It went so well I’m certain we will be doing at least twice if not 3 times a year.

Not only did I see some incredible results, I had a lot of fun doing it. For me to do an event that is an integral component of my continuing to hold an event.

I’ll be putting up the testimonials from the event in very short order. People who attended, really loved the event.

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Electrical Contracting

As you may or may not know, over the years I’ve developed a whole bunch of different niche markets.

I’ve created a product line for:

Video Producers
Self Storage Operators
Limo Drivers
Caterers
Indie Film Makers
Authors
Speakers
Consultants

When you think about listening to someone who CLAIMS to be an expert at creating and developing products, PLEASE ask them these three questions:

1. How many hours of audio and video products have they created for themselves and their clients to date?

2. How many of your own products are you currently selling to your OWN niche markets? How many websites do you have? Can I see a few of them?

(If you get a perplexed look in person or a long pause over the phone, I suggest you keep moving)

There are all kinds of people claiming to be able to help you create and market information products so be very careful!

At THE SPEAKING SCHOOL one of the guys who was there as Mathew Shields. He’s an electrical contractor in the Cleveland area. We’ll be doing a seminar to show others in that field how to better market their services.

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Special “DEAL” on DVDs from the NJ event

The event in NJ a couple of weeks back was a big hit with all who attended.

Go to: www.InfoProductsSeminar.com (Please notice that two of the speakers could NOT make it. This did NOT hurt the quality. We had more time for those who had some of the best information you’ve ever seen or heard.)

Our speakers included:

Andrew Lock – Andrew talked about how to create your own Internet TV show among other things. You’ll want to watch this DVD two or three times to get down all the great sites he mentions!

Glenn Livingston – Glenn is the “king” of advanced AdWords strategies. If you want to know how to properly research and test a market, he’s the guy. The information that Glenn delivers will help YOU to dramatically improve your info products business.

David Hamilton – Dave is the WebMarketingMagician. He shows people how to use complex systems and makes it easy for them. Any confusion about tech issues in the info marketing area? He has answers. You’ll enjoy his simplification of the process.

Bob Bly – What do I need to say about Bob? He’s one of this country’s top copywriters and my BEST student. He’s used my “system” to build an info products empire and he delivered information that everyone in this business needs to hear.

Me – I delivered my latest and greatest information. This is not theoretical mumbo jumbo, but IN THE TRENCHES information that any info marketer needs to hear.

SPECIAL PRICE:

On the site (www.InfoProductsSeminar.com) I list the price of the DVDs as $297. That would be a great deal given the quality of information that’s on the discs.

However, after going through the material, I realized that selling the audios makes no sense. You NEED to have the video, not just the audio.

So, I’m not even going to sell the audios. BUT, I will sell the videos at the price I was going to sell the audios for: $197!! But, only for the first 35 people who order. I’ll even pay for shipping.

(Also, you get NO fancy packaging, just the DVDs in plastic disc holders.)

That’s $100 off, but it’s also crucial to your being able to fully understand what was covered at the event.

Here’s the link to order:

http://www.on2url.com/app/adtrack.asp?MerchantID=3109&AdID=415169

(Please understand that it will take about 2 weeks to get the DVDs out to you, so please be patient.) When I’ve sold the first 35 units, I may be increasing the price.

See you soon!

Best,
Fred

Filed under: Ezine

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