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What Goes into the Blog and What to the Ezine?

Information Marketing

I do a lot of writing. Some of it goes here in my INSIGHTS and some of it into my blogs. Still more writing for goes into the books that I do. And of course, a lot of writing goes into the auto-responders.

The question is: WHAT DO YOU PUT WHERE AND WHY?

I’m starting to be able to figure this out myself and wanted to share it with YOU.

Information that is TIMELY should go into your BLOG. Information that is TIMELESS is better put into the ezine, the auto-responders and, of course, your book, when you do it.

Next question: How do I come up with the information and writing that gets put into these different areas?

My solution is to pick out newspapers, magazines, blogs, TV shows and any other sources to create valuable and useful content in YOUR field.

By way of example, here is my list:

Newspapers:
USA Today
The New York Times
Wall Street Journal

Magazines:
Wired
The Economist
Time
Newsweek
Entrepreneur
MacWorld
Esquire
Rolling Stone (sometimes)
Fortune
Forbes

Websites/TV:
www.Fora.TV
www.CharlieRose.com

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