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Free Information Marketing Training Videos

Featured Video
The Seven Steps to Information Marketing Success

By Fred Gleeck | 1 Comment

This video will give you an overview of the process of how ANYONE can create and effectively market their own information products.

 

Do you have a product or service that you’d like exposure on? Most people do, and most people go into marketing blind because they don’t have a template to follow. You do, at www.fredgleeck.com. Click the following link for a three-minute video by Fred Gleeck, outlining the seven steps that you can follow to create, advertise, and sell your product or service: http://www.fredgleeck.com/information-marketing-videos/.

First, select your niche. This is your passion, your hunger, something you’re good at it. Pick something within your niche that will make you money and don’t lose sight of it. Profit is the primary objective in marketing your product or service. » Read more…


Recent Videos:

Finding Your Niche

By Fred Gleeck | Leave a comment

Information Marketing Guide: Information Marketing Niche

This video will show you how to find your niche market for your information marketing business.


Your Hosting Account

By Fred Gleeck | 1 Comment

Information Marketing Guide: Web Hosting Account Setup

This video will show you how to setup your hosting account.


More Videos:

Pointing Your Domain Name

Information Marketing Guide: Domain Name DNS Setup

This video will show you how to setup your nameservers to point to your hosting account.

By Fred Gleeck | 1 Comment


Registering a Domain Name

Information Marketing Guide: Domain Name Registration

This video will show you how to buy cheap domain names for your info marketing business.

I know that a lot of viewers on this website may have had trouble in the past, or are still having trouble, finding the right platform to get their domain names set up, and it’s completely understandable. With all of the platforms out there to choose from, you might be wondering, “Where do I start?”

So I put up www.coolhostingtool.com to make your life a little easier. This is where you want to go to create your hosting account, which is where your domain name or domain names will sit. Once you click on www.coolhostingtool.com, you will be automatically redirected to www.bluehost.com, which is my affiliate link. This means that I get paid whenever you click on www.coolhostingtool.com directly. This doesn’t cost you any extra and it helps me out a little bit so please throw the business my way. It is highly appreciated, so thank you.

Now, I suggest using www.coolhostingtool.com because they allow you to put up an unlimited number of domain names for one flat fee per year…only $100, that’s it, so you can literally have hundreds of domain names using just this one platform.

So, once you are on the site, buy in for $100 dollars a year and reserve your domain name, or domain names. Once you have your domain name installed and pointed at either www.coolhostingtools.com or www.bluehost.com (We will explore how to accomplish this step in another video), scroll down the page a bit and click on “Simple Scripts.”

This tool will allow you to install the latest version of WordPress.

You hear me talk about WordPress a lot and I only do so because it is among the most widely used platforms on the Internet and it will save you a lot of time and trouble later on.

If you have any questions, or for more information, feel free to send me an email at fredgleeck@gmail.com.

By Fred Gleeck | Leave a comment


Information Marketing: Traffic Quadrants

This short video shows you the 4 quadrants of traffic generation that you’ll want to use as an info product marketer. You’ll learn each of the 4 areas and how to use them effectively.

Now that you’ve been successful in setting up your domain, it’s time to start driving traffic. This may seem like a daunting task, but in reality, it’s quite simple. You just need to learn to walk before you can run.

There are four quadrants of traffic-generation advertising: Paid off-line, paid online, unpaid off-line, and unpaid online.

Paid off-line advertising would include paid advertisements in newspapers and magazines. Most newspapers and magazines will charge by the word, so choose your advertising media carefully. Stick with newspapers and magazines that have higher circulation and more exposure. Smaller, local newspapers will work just as well if your website is designed to promote business at the local level, but do your research, and ask yourself how much you want to invest in off-line paid advertising versus the potential sales yield of your product.

With unpaid offline advertising, think publicity. Interviews with magazines, local or national newspapers, and TV crews will boost your chances of success, if you go about it the right way. Word of mouth can generate positive exposure as well as negative, so choose your words carefully, especially if you intend to generate exposure on a national scale.

Paid online advertising refers to pay-by-click advertising, where you pay other websites to advertise yours, and unpaid online advertising keeps it nice and simple…Search Engine Optimization and keywords.

Write out a list of activities within each of these quadrants and circle one or two that you believe might work best for you. Once you’ve narrowed it down, do one or two of these activities a day on a rotating basis. If you stick with it, your chances for success will improve.

For a basic overlay of how to design, advertise and sell a product, please watch this short video on the 7 Steps to Information Marketing Success: http://www.fredgleeck.com/information-marketing-videos/steps-to-information-marketing-success/.

If you have any questions or for more information, please feel free to contact me at fredgleeck@gmail.com.

By Fred Gleeck | 1 Comment


Google Keyword Tool

This short video will show you how to effectively select the titles for your blog articles.

By Fred Gleeck | 2 Comments


Information Marketing Techniques – Autoresponders & Ezines

In this short video you’ll get an explanation of the difference between autoresponders and ezines and the types of information that should be in each. You’ll learn when to use “timely” information and when to use “timeless” information in your info products business.

 

Now that you’ve got your website up and running and you are beginning to advertise your product, you’ll want to start looking into ways to reach potential clients with important information. There are two methods of online media that will enable you to accomplish this…Autoresponder messages and broadcast Ezines.

Autoresponder messages are sequential and consistent. If your client makes a purchase on a Monday, then he or she will receive an autoresponder message every Monday, typically for the next twenty weeks, but you can tailor the auto-cycle to your particular marketing needs once you have generated the body of your Autoresponder message. Generally speaking, you’ll want to have about twenty Autoresponder messages, 100-300 words max, working for you at any given time.

These Autoresponder messages should contain what’s called “timeless” information. This way, you don’t need to go back and repeatedly alter the template to display the appropriate “timely” information. For timely information, you’ll want to send out Ezines.

Ezines are announcements that you can send out to consumers on your client list in regards to things that are happening on your website right now. The larger your client list (which can be generated through sites like www.coolvideotool.com— from this site you will automatically be redirected to www.bluehost.com, where you find the platform that enables you to collect consumer information quickly and efficiently), the more people that you can reach on a regular basis regarding important information about your website, product and services.

If you have any questions or for more information, please feel free to e-mail me at fredgleeck@gmail.com.

By Fred Gleeck | Leave a comment


2 Things in Information Marketing

If you market and sell info products there is always a tendency to over-complicate things. This video will show you how to avoid that “syndrome” when selling info products.

Everyone gets frustrated when a potential client doesn’t get back to them. It’s an unfortunate part of the business world, but as frustrating as it can be to drive traffic to your website and to convert customers into buying your product, there are numerous websites that you can visit to get the information you need. This is one of them. Let me give you a little crash course on Simplification in Information Marketing.

I’ve recently gotten involved with a website called www.coolvideotool.com, and if you go their front page and look around it can be a bit overwhelming to try to figure out exactly what they do. I like to break it down. With every information product that you produce, the ability to deliver to potential clients the essence of the product in a manner that they can understand becomes invaluable.

Let’s use www.coolvideotool.com as an example. I like to tell people that it’s important for two reasons, which is really all they need to know.

One, the site allows you to send video e-mail, which is something that a lot of people still aren’t doing yet. That said, I would indicate that because it’s in its infancy, video email technology would make them stand out against potential competitors. Two, it allows you to host your own Live TV shows. For an example of this, visit www.seefredlive.com.

Your objective in delivering crucial marketing information is to get it done in a way that potential clients will view as direct, uncomplicated, and informative. For this reason, it would be wise to highlight three points in your outline, and no more than three, that your potential client needs to know about your product. A list of twenty or thirty items is one of the most ineffective methods of Information Marketing. You will simply lose your potential clients to boredom.

If you have any questions or for more information, please feel free to e-mail me at fredgleeck@gmail.com.

By Fred Gleeck | Leave a comment


The Seven Steps to Information Marketing Success

This video will give you an overview of the process of how ANYONE can create and effectively market their own information products.

 

Do you have a product or service that you’d like exposure on? Most people do, and most people go into marketing blind because they don’t have a template to follow. You do, at www.fredgleeck.com. Click the following link for a three-minute video by Fred Gleeck, outlining the seven steps that you can follow to create, advertise, and sell your product or service: http://www.fredgleeck.com/information-marketing-videos/.

First, select your niche. This is your passion, your hunger, something you’re good at it. Pick something within your niche that will make you money and don’t lose sight of it. Profit is the primary objective in marketing your product or service. » Read more…

By Fred Gleeck | 1 Comment


CoolVideoTool.com – The Technology Company

Everyone gets frustrated when a potential client doesn’t get back to them. It’s an unfortunate part of the business world, but as frustrating as it can be to drive traffic to your website and to convert customers into buying your product, there are numerous websites that you can visit to get the information you need. This is one of them. Let me give you a little crash course on Simplification in Information Marketing.

I’ve recently gotten involved with a website called www.coolvideotool.com, and if you go their front page and look around it can be a bit overwhelming to try to figure out exactly what they do. I like to break it down. With every information product that you produce, the ability to deliver to potential clients the essence of the product in a manner that they can understand becomes invaluable.

Let’s use www.coolvideo.com as an example. I like to tell people that it’s important for two reasons, which is really all they need to know.

One, the site allows you to send video e-mail, which is something that a lot of people still aren’t doing yet. That said, I would indicate that because it’s in its infancy, video email technology would make them stand out against potential competitors. Two, it allows you to host your own Live TV shows. For an example of this, visit www.seefredlive.com.

Your objective in delivering crucial marketing information is to get it done in a way that potential clients will view as direct, uncomplicated, and informative. For this reason, it would be wise to highlight three points in your outline, and no more than three, that your potential client needs to know about your product. A list of twenty or thirty items is one of the most ineffective methods of Information Marketing. You will simply lose your potential clients to boredom.

If you have any questions or for more information, please feel free to e-mail me at fredgleeck@gmail.com.

By Fred Gleeck | Leave a comment


Video Email: The Next Big Thing!

Tired of people NOT opening your emails? Anemic response rates? Get out of the dark ages. Use video email and build stronger relationships with your clients. This may revolutionize your business!

Think back for a moment to the last time you opened your e-mail. You probably looked through all of your new Inbox messages for anyone you didn’t know and deleted them with a few clicks. Most times, a potential client will do the same. www.coolvideotool.com can help. Coolvideotool.com can be found through www.google.com.

CoolVideoTool.com is a publicly traded company, where proven leaders have been using a proven platform to meet their clients’ needs for the last eight years. So far, they have awarded over $30M in commissions.

This tool enables the user to send video e-mails quickly and easily, so there’s no hassle. You can broadcast live to an unlimited audience, build your contact or group list using txt-messaging and get paid to send out e-mails. In addition to live broadcasting, this interactive platform gives you the option of allowing someone to co-host. Think of it in terms of being able to hold a video conference call, if you will. The tool also allows you to display numerous PowerPoint slides simultaneously, making it one of the best training tools on the market.

So what about texting?

Texting is the one of the most effective ways to capture information, and capturing consumer information is one of the most important aspects of building a client base. With this system, there’s no data entry on your part. The client does it for you by entering in the information into the required fields. Each member is given a unique ID number, so that references can be tracked, and you get the credit.

You have three account choices to choose from with this platform. You can set up a Personal Account for $10 a month, a Business Account, which has a lot more MB storage, for $40 a month or you can register as a reseller, referring the product to others, for $100 a month.

If you have any questions, please feel free to e-mail me at fredgleeck@gmail.com.

By Fred Gleeck | 2 Comments


7 Steps to Information Product Marketing Success

This quick 5 minute video will give you an overview of the process of how ANYONE can create and effectively market their own information products.

By Fred Gleeck | Leave a comment