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Chapter 2 : Developing Your Career in Seminars

A career in seminars can be lucrative, enjoyable, helpful to others, and generally satisfying. But, like all careers and professions, public speaking and seminar presentation require that you develop your skills. Just starting with something you do well, building a seminar or workshop around it, and then resting on your laurels may work for a short period of time. But eventually you get knocked off your perch by someone willing to spend the time and money and energy to keep growing.

In this chapter, we’ll look at some of the on-going steps you should take to keep your skills as a seminar-giver and your knowledge of your subject area current and ahead of the competition.

Study Other Speakers

If you're going to be in the seminar/speaking business you have to watch others who are in the field. In fact, don't just watch them, study them!

Write down what you see and hear that you like and things you don't like. Don't try to copy other speakers and seminar leaders, but do try to incorporate the things you like into your events.


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Fred Gleeck is an information marketer. He creates, markets and sells books, ebooks, audios, videos, seminars and software to a variety of niche markets. Fred is both a mentor to other information marketers and a sought after internet/marketing consultant. He is based in the Las Vegas area and spends a good deal of time in New York City. Fred is a movie and theatre buff and also enjoys reading good fiction. He lives with his two chocolate Labs, Coco and Henry.

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