Do you want your potential clients and customers to see your smiling face on their search results page beside links to your blog posts, articles and YouTube videos? Even if you’re not thrilled with that idea, the important thing to know is that Google is thrilled with it. Google wants to legitimize search results for... Read more »
I always marvel at the fact that school teachers can get up in front of classrooms everyday and teach information. They are, essentially, information marketers in a closed environment.
Speaking of information marketing, congregational leaders of all faiths are also doing the same thing one or more days per week. Have... Read more »
I have seen quite a few teachers, coaches and facilitators offering courses on the subject of writing a book in a weekend. Well, I’m not saying that is impossible, not at all. But I’m saying that you will be miles ahead if you just set aside a time and place for your own info product writing weekend anyplace you choose.
Put... Read more »
This is really an invitation for comments. Do you use social media for your info products? Please share your experiences if possible. I make limited use of Facebook and Twitter in my information marketing business, and maybe I’m missing the boat. Any comments to share with me and my blog readers?
Lately I’ve seen social... Read more »