Articles For Local Business Information Marketing
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Most dentists, coffee shop owners and mechanics are not thinking about articles for local business information marketing. Small business owners barely have time to plan, operate and account for what they are trying to do every day as it is. What is article marketing anyway and why do they (you) need it.
Posting articles online and getting them published in newspapers and magazines is a sure-fire way to get attention. But it’s not just the attention of customers that I’m talking about, it’s the attention of search engines. Online articles can work well for your information marketing even when potential customers don’t take the time to read them.
Does this sound a little bit odd? I know, it sounds odd to most people who are not familiar with internet marketing. Lots of things about search engines and marketing online don’t exactly make sense, but it’s important to grasp them anyway.
So, please trust me when I tell you the articles you write on our own website or post elsewhere WILL be seen by search engines and that will promote your business by moving your website higher in the search rankings.
If local residents are using their smart phones to search for the type of business you operate, then you should be sure to write, or hire someone to write articles about it. New products and services, new locations, new staff members and of course events are all good reasons to post articles. Some people will definitely see them, but more importantly, they’ll be seen and duly noted by search engines to boost your rankings.