Helping subject matter experts turn their knowledge into CASH!!!

Resources to Help YOU Build a Thriving, Ethical Information Marketing Business!

Finding and Keeping Your Target Market



Triple Your Income as an Author or Publisher

If you want to publish a book, this 1-day event is for you. Learn about BOTH self-publishing and how to get picked up by a traditional publishing house

www.PublishingSeminar.com


Self Publish Your Own Book

Don't wait for someone else to publish your book, DO IT YOURSELF! This program will give you all the tools to do just that. It's actually simple and easy!

www.SelfPublishingSuccess.com


Consult With Fred Gleeck

Want to get some advice DIRECTLY from me? Find out how I can help you (one-on-one) with YOUR business. The rates are surprisingly affordable!

www.ConsultWithFred.com

Sometimes I get good ideas from ‘way outside the information marketing box. And here’s one today from a woman with a custom yarn and knitting business, selling her crafts on Etsy, the hugely popular site for hand-crafted items. Brenda Lavell says:

“When your potential customer turns into a real customer, start building actual relationships. Learn about their interests and needs by talking with them via your Facebook business page or at craft shows. You’ll be able to further refine your niche market while turning one-off customers into repeat buyers.

Targeting Your Real Info Product Market

Finding and Keeping Your Target Market

I thought there was a “trick” to finding your target market, then learned that finding my target market is just a process. Defining my ideal customer was key, as well as effectively engaging true via social media. As a result, when I quit my day job last year, I was able to support myself entirely with my handmade business, thanks to finding my target market.”

It doesn’t matter whether you’re spinning, dying and knitting with yarn the way Brenda Lavell does, or building information products that are totally digital, on any topic whatsoever. The subject matter is not the point here, but finding and keeping your target market IS the point.

Cultivating your potential customers begins before you meet them in person or online, and it never ends. Not really. Lavell calls it “a process.” Well, if so, it’s a never-ending process, and it needs to be a conscious choice as well.

Filed under: Blog

Triple Your Income as an Information Entrepreneur

This 2 day program shows you everything you need to know about starting and building a successful info products business. Nothing is left to chance.

www.InfoProductsSeminar.com

Got something to say?