Helping subject matter experts turn their knowledge into CASH!!!

Resources to Help YOU Build a Thriving, Ethical Information Marketing Business!

Information Product Marketing Tip

Learn to Speak NATURALLY!

Learn how to speak like a "natural". Using improv techniques you'll learn how to speak like a seasoned professional in just 4 days. Spaces are limited!

Become a WORLD CLASS Interviewer

In this program, Terry Dean interviews me about ways that YOU can become a top notch interviewer. If you want to learn interviewing this program is for you!

Consult With Fred Gleeck

Want to get some advice DIRECTLY from me? Find out how I can help you (one-on-one) with YOUR business. The rates are surprisingly affordable!

I just got off the phone with my friend and “mentee” Bob Bly. I’ve known Bob for a while now and we trust each other 100%. Relationships are a key element of success when you are marketing information products. If you build some very solid friendships and business relationships with people in your field, it will yield long term, future results. If you’re looking for a quick hit, this is NOT a productive strategy. BUT, if that’s how you feel about things, you shouldn’t be reading this blog! Mutual trust is not developed overnight. You must demonstrate to the other party that you have a similar philosophy to them. Only after you do that will things really start to take off. 

What about people who aren’t “important”? Is it important to cultivate relationships with them? Ask the people who were early supporters of Barack Obama. Better yet, ask them how that worked out if he wins the election. In politics, early support of the eventual winner is a TICKET to whatever marginally legitimate appointed job you want. If some friend of mine gets elected president, make me Ambassador to the Philippines! I’ve seen the life those guys live. I want some!

Relationship building is not quick and easy. If you’re in the info products for the long haul, this system will work. If you’re a fan of some of the make a million dollars next week gurus, then completely ignore the above.

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Information Marketing

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