Your Outline for ANY Information Product YOU Create
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I always speak about the concept of needing a great
outline to produce a great product, but here is an
example of how that idea can be multiplied.
I am in the process of writing an auto-responder
series for a FREE course on information marketing.
It will be based on my Seven Steps concept.
Step 1: Identifying your NICHE
Step 2: Write the Copy for Your Information Product
Step 3: Create Your Information Product
Step 4: Create/Design a Website to Sell Your Information Product
Step 5: Drive Traffic to Your Site
Step 6: Convert Your Visitors to Buyers
Step 7: Get those who Buy to Buy MORE and MORE OFTEN
These same steps will be the basic chapters of my book.
Just add an introduction and a conclusion and a couple
of other things and it’s the book, almost exactly.
To make it simple to creat any product, including your
book, break it down into smaller, bite-sized pieces.
In this case, I have 7 chapters. I intend to have about
4 or 5 subchapters under each one. Let’s assume 4.
Multiply 7×4 and you get 28. The average busines book
runs around 200 pages. Divide 200 by 28 and you get
a little over 7 pages per subsection. If you go through and
write 7 pages a day for the next month or so, your book
will be done. IT REALLY IS THAT SIMPLE.
The key is the outline. That same outilne will help you
to create an auto-responder series or an ecourse to
GIVE away on your site. Will it be your book? Nope, it
will be a much shorter version of what you cover in
DETAIL in your book.
I hope this helps!!