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Book Marketing Secrets

Information Marketing

My biggest book marketing secret is that the profit is NOT in the books. It’s in everything that comes after the books! I’m suggesting that no matter what kind of a book you’ve written, if you’re looking for book marketing secrets, this is it: produce some info products. Doing so will allow you to upsell people who buy your book. Make sure you have a way to capture their names once they buy your book and then have a system set up to sell them everything else you have.

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2 Responses to “Book Marketing Secrets”

  1. Specializing Offers to Your Markets | Information Marketing Insights from Fred Gleeck on August 1st, 2008 5:26 am

    [...] One of my offline marketing techniques I speak about has to do with the value of a book as a marketing tool. [...]

  2. Specializing Offers to Your Markets on June 8th, 2010 2:44 am

    [...] One of my offline marketing techniques I speak about has to do with the value of a book as a marketing tool. [...]

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